RUAL LOVE TESTER
RUAL LOVE TESTER
interactive media installation
For centuries, people unconsciously shifted burden of choice to structures and mechanisms, the work of which, in their opinion, perfectly defined the world and its order. Human brain has a great gift for noticing patterns. For example, our nomadic ancestors could determine which way to move by position of stars. But sometimes we overreact and see patterns where there are none. For example, the same stars or comets were “telling” people that illness will come to the village or what kind of the harvest will be in the following year.
In our media era archaic divination on the stars turned into spam applications in social networks, that “help” people determine a happy marriage or material prosperity. One of these is an infinite set of uniformed “love-testers”, that works on the randomizer principle. They’re taking responsibility off the person and shift it to some magic of the Internet.
In Kazakhstan people still are comfortable to believe in three historically formed tribes of all the Kazakhs - Senior, Middle and Junior júz (qaz - hundred/combination), furthermore, there are 48 more subunits which called ru (qaz. - house/clan). Once my classmate emotionally criticized the relationship of two lovers, noting that these two ru fought for many years, and therefore young people will never be happy. I returned home and wondered how simple superstitions and prejudice determine the life decisions of many people.
What is important in my work, that the same thing happens in the case of compatibility calculators - there is an interweaving of new technologies and archaic divination. It’s an accident as a superstructure that is responsible for the lack of logical connection in the decisions of the computer and in the statements of people mired in stereotypes. This is why my format is a game that works on a similar principle: it’s programmed for absolute randomness when choosing any two ru from two adjacent yurts, which also represent two simple families, not different from thousands of others around.